the largest cashmere exporter in China- Consinee cashmere yarn
Pitti Uomo | CONSINEE & VITELLI


Consinee Group will be invited again to participate in the 105th PITTI UOMO.

CONSINEE X VITELLI of the "Fire Phoenix" project, the special exhibition of "Cashmere Series" will be held grandly. We are looking forward to seeing you again!


On January 9 to 12, 2024, the 105th Italian International Men's Fashion Exhibition,PITTI IMMAGINE UOMO, will be held in Fortezza Da Basso, Pitti Castle, Florence, Italy.CONSINEE, TOPLINE and ICCI, the three major brands of Consinee Group, will promote new 25SS to demonstrate the rich quality and infinite possibilities of Consinee yarn.


In this exhibition, Consinee will cooperate with Italian creative sweater brand VITELLI to carry out a special exhibition of "cashmere series" design and sustainable development. The pure Vitelli-style cashmere garment is made entirely from "recycled cashmere yarn " ,which of yarn are all from Consinee. The VITELLI brand combines the practice of "reproduction" to give new life to high-grade fabrics.


VITELLI's creative director Mauro Simionato and renowned German photographer Patrick Bienert came to Consinee to experience the entire process of cashmere yarn production.

From Inner Mongolia (the origin of cashmere ) to Ningbo (the production place of yarn), they saw the pursuit of excellence in the sustainable development of cashmere by Consinee Group.

Boris Xue, the Consinee Group chairman and president, attaches great importance to this cooperation. It is both a commitment to sustainable development and a practice of combining Italian creativity with Chinese manufacturing to create more responsible products, he said.

Recognizing the critical role of raw materials in the luxury industry, Consinee has also been committed to the research and process of raw material development.


Founded in 2017, VITELLI is an emerging young Italian brand. Creative Director Mauro Simionato is the leader of the brand, and the brand concept has also changed from "creative craftsman" to focus on the sustainable production of the overall brand, and his works are inspired by Cosmic Youth, youth in the 1980s and ethnic customs aesthetics.

 

Patrick Bienert's photography focuses on youth culture and land change, and his style is pure, unadorned, documentary, traditional and historical. He is also the co-photographer of Louis Vuitton Travel, Jil Sander and vogue, and his works have been featured in many internationally renowned magazines such as Dazed, Another and Vogue.